IS Prime Names Ben Robinson because the First Head of Advertising and marketing

by Cryptospacey

IS Prime, which is part of ISAM Capital Markets Group, introduced on Wednesday the appointment of Ben Robinson because the Head of Advertising and marketing. It’s a newly created function within the firm.

Robinson, at IS Prime, will probably be accountable for its advertising and marketing and model technique. Moreover, he’ll give attention to the agency’s world communications, occasions and digital advertising and marketing to boost its profile within the trade.

“Ben brings vital advertising and marketing experience and in depth trade information to IS Prime, and we’re thrilled he has chosen to affix our agency,” mentioned Raj Sitlani, the Managing Director at ISAM Capital Markets. Robinson will straight report back to Sitlani.

“This can be a newly created function, our first in-house advertising and marketing place, reflecting the expansion of the agency and our ongoing dedication to investing in the most effective individuals in our trade throughout all capabilities.”

An Skilled Marketer

Robinson brings over a decade of selling expertise to his new function at IS Prime. He joined the corporate from Finalto, the place he was the Head of Advertising and marketing and Digital during the last three years.

As well as, his different work expertise was round advertising and marketing, however exterior the finance trade. Among the firms the place he labored have been Zellis, Jessops Europe, Robert Walters and CASIO Electronics. He has hands-on expertise in managing each B2B and B2C advertising and marketing.

“IS Prime is a world market chief, and it’s nice to affix such a dynamic and pushed enterprise. I’m wanting ahead to bringing my experience and expertise to this function and constructing a progressive, best-in-class advertising and marketing operate that gives tangible worth to the corporate,” Robinson mentioned in a press release.

Earlier, IS Prime revealed that it ended fiscal 2021 with a turnover of £37.9 million. Its working earnings took successful attributable to elevated expenditure on infrastructure and got here in at £10.1 million.

IS Prime, which is part of ISAM Capital Markets Group, introduced on Wednesday the appointment of Ben Robinson because the Head of Advertising and marketing. It’s a newly created function within the firm.

Robinson, at IS Prime, will probably be accountable for its advertising and marketing and model technique. Moreover, he’ll give attention to the agency’s world communications, occasions and digital advertising and marketing to boost its profile within the trade.

“Ben brings vital advertising and marketing experience and in depth trade information to IS Prime, and we’re thrilled he has chosen to affix our agency,” mentioned Raj Sitlani, the Managing Director at ISAM Capital Markets. Robinson will straight report back to Sitlani.

“This can be a newly created function, our first in-house advertising and marketing place, reflecting the expansion of the agency and our ongoing dedication to investing in the most effective individuals in our trade throughout all capabilities.”

An Skilled Marketer

Robinson brings over a decade of selling expertise to his new function at IS Prime. He joined the corporate from Finalto, the place he was the Head of Advertising and marketing and Digital during the last three years.

As well as, his different work expertise was round advertising and marketing, however exterior the finance trade. Among the firms the place he labored have been Zellis, Jessops Europe, Robert Walters and CASIO Electronics. He has hands-on expertise in managing each B2B and B2C advertising and marketing.

“IS Prime is a world market chief, and it’s nice to affix such a dynamic and pushed enterprise. I’m wanting ahead to bringing my experience and expertise to this function and constructing a progressive, best-in-class advertising and marketing operate that gives tangible worth to the corporate,” Robinson mentioned in a press release.

Earlier, IS Prime revealed that it ended fiscal 2021 with a turnover of £37.9 million. Its working earnings took successful attributable to elevated expenditure on infrastructure and got here in at £10.1 million.

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